Why We Use Webflow

Webflow is currently used by over 3,500,000 designers/teams, including ourselves. In this article, we highlight a few reasons we like Webflow and why it may be a good fit for your brand/business.

What is Webflow?

In their own words, Webflow “lets you build any website you can imagine with the full power of HTML, CSS, and Javascript in a visual canvas.” Practically speaking, this means that design and development can happen almost in tandem, saving time for everyone.

Why We Like Webflow

Easily Adjustable

The Webflow Designer uses a drag-and-drop approach with its HTML elements, making on-the-fly layout changes quick and easy. These elements are also clean and semantic, so you don’t have to worry about standards-compliance. These traits make it a great fit for both designers and developers.

Responsive Design

With over half of all traffic coming from mobile devices, responsive design is more important than ever before. Webflow’s built-in breakpoints allow users to easily and quickly adjust the design for different screen sizes.

Faster Turnaround

Webflow brings HTML5, CSS3, and JavaScript together onto its visual canvas. This approach, along with time-saving functionality such as reusable symbols, makes it easier to bring a beautiful site to life more quickly.

Who Should Use Webflow?

You may want to consider using Webflow for your site if you fall into any of the below categories:


With the fast timelines and changing needs that come with the startup territory, Webflow’s ability to empower everyone to make site adjustments without coding can be a powerful asset. In addition, their customizable CMS allows anyone to be a content editor—perfect for fast-moving industries.


Food / Drink

Food and drink websites often have simple content needs: operating hours, menus, and contact information. Although a builder platform like Squarespace may be top of mind, consider how Webflow’s customization options could help you stand out from the competition.


Splash / Landing Page

Sometimes you just need to get a little bit of content online quickly. In these instances, Webflow can be used to create a beautiful online destination for your brand.


It’s also worth noting that Webflow may not fit your needs. For example, you may have more complex needs or require additional functionality. In these instances, we recommend Craft CMS to get the most out of your website.

Getting Started

Anyone can start building a Webflow site with no payment required until launch. While the Designer does have an intuitive interface, users can find in-depth documentation and explanatory videos on Webflow University.

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